Every piece Plume generates is scored against your brand voice across six dimensions — so reviews are about a number, not a gut feeling.
Brand score
Not a feeling — a measure, across 6 dimensions.
Tone, vocabulary, structure, rhythm and more — each measured, not guessed.
A score below your bar flags off-brand copy before it goes out.
Your team aligns on a figure instead of debating taste.
Plume scores each piece against your brand voice on six dimensions — formality, enthusiasm, technicality, humor, empathy and assertiveness — using the brand DNA you define as the reference.
Most teams treat 80 and above as on-brand. You set your own threshold, and anything below it is flagged for review before publishing.
Plume measures brand voice consistency by scoring each piece against your defined brand DNA across six dimensions, then surfacing a single brand voice score so you can compare every draft on the same scale.
Yes. Plume works as a brand voice consistency checker: it analyzes every draft, flags where the tone drifts off-brand, and shows exactly which dimensions pulled the score down so you can fix them.
Yes. The brand voice score works in both English and French, scoring each piece against the same brand DNA so your voice stays consistent whatever the language.
Set up your brand once. See match scores on your first piece, in 5 minutes.
No credit card. 14-day trial.